Monthly Archives: January 2017

When Get Becomes a 4-Letter Word

By Jonathan Fields

I’ve been asked the question in a wide array of contexts…

How do I get people to buy my stuff?
How do I get people to open my emails?
How do I get people to join my community?
How do I get people to sign up for my list?
How do I get people to promote my stuff?
How do I get people to take this action?
How do I get people to blah blah blah?

Here’s the thing…

You don’t “get” people to do anything!

The use of the word “get,” and the framing of the question signals a deeper psychology that is rooted in a mindset that elevates taking and control over generosity, delight and value.

When you lead with the word get, you always lose.

Even if you seem to “get” what you want in the short term, the motivation and manipulation behind it will circle back to bite you. Immediately following your “get” will be a wave of buyer’s remorse, followed by feelings of anger and betrayal. This is not how you want to build a living. It is not how you want to build a brand or a career. It is not how you want to build a life. Walking around constantly trying to figure out how to “get” people to do things.

A far better, more sustainable, conscious and elevating approach, one that is steeped in longer-term relationships, generosity and value, is about not “getting” people to do something, but rather creating an experience of such generosity, value and delight that they “yearn” to participate in it. To contribute, to connect, to consume, to share, to stand in the story you’re telling and help bring others into it.

Not because you “got” them to do something, but because you created something so appealing they couldn’t not do it.

*****************SPECIAL ANNOUNCEMENT****************** *********

Don’t Launch Another Product Without Reading This

At Early To Rise University you’ll get the step-by-step product launch blueprint used by top entrepreneurs to sell hundreds of thousands of dollars of information products and physical products in just days… and sometimes even in just a few hours.

Check out ETR University‘s Product Launch Course TODAY!

****************************** ****************************** *********************

So, when you’re writing copy for launches, subject lines for emails, brand stories for products, services and companies and descriptions for offerings…

When you’re crafting positioning, marketing, advertising and sales. When you’re developing values, missions, visions, structures and process…

Take the word “get” off the table and lead, instead, with “give, delight, invite.”

By the way, part of the reason it’s fresh in my mind is because I realized that a small, but alarming bit of “get mentality” had found its way into my own creation and marketing efforts. When you’re creating vast amounts of language, launching new things and making decisions under unforgivable time-constraints, that tends to be when the siren taunt of “get” most easily lures you in.

It’s easier to yield to the pull of smallness when you’re in the distorting heat of the cauldron.

When everything’s on the line.

But, that’s also the moment it’s most critical to hold fast to your values. Because, the pressure of any given situation may not be optional. But, whether it deepens or dissolves your commitment to integrity, that’s where the work lies.

I just keep reminding myself, in business and life, in the way I contribute to the world, I want to live from a place of generosity and grace, not grasping and greed.

That’s my work. Our work. The work.

I hope you’ll join me.

About the Author: Jonathan Fields is a dad, husband, author, speaker, A-list blogger and serial wellness-industry entrepreneur. Fields writes about entrepreneurship and creativity at www.JonathanFields.com and interviews emerging world-shakers at www.GoodLifeProject.com. His latest book, Uncertainty: Turning Fear and Doubt Into Fuel For Brilliance, was named the #1 personal development book of 2011 by 800-CEO-Read.

The Immigration ban

While Tim Cook has yet to publicly address the immigration ban that’s beginning to rile a restive tech industry into speaking out against newly elected President Donald J. Trump, he did send an email to staff explaining Apple’s position. Read More

via Apple CEO Tim Cook sent an email to employees about the immigration ban — TechCrunch

10%Better To Win

Influencive

 


Be 10 Percent Better to Win

By Betty Liu @BettyWLiu

 

You’ve read about being 10 percent happier, but what about being 10 percent better?

One entrepreneur, the highly successful and driven Kevin Ryan, founder of Business Insider, Gilt Groupe, MongoDB, and many others, says in order to succeed, you only need to be 10 percent better.

If you doubt his opinion, Ryan told me you need to look no further than Google.

In the latest episode of our Radiate podcast, Ryan notes: “I think one of the mistakes that people make [is] they think their idea is not groundbreaking. And by the way, most ideas are not groundbreaking. Google was a terrible idea when you think about it. It was just a search engine; there already were seven. Theirs was a little bit better. That’s it.

“They had the idea, and the way of doing the search engine was a better way of doing it. And so the results probably 10 percent of the time were fundamentally better. Ninety percent didn’t change, but 10 percent was [better]. And that was enough.”

Hearing this is a relief. You mean I don’t need to build a whole new type of rocket like Elon Musk to become a billionaire? Or invent a whole new electronic device like Steve Jobs?

The more I thought about what Kevin said, the more I realized how absolutely right he was. Most of us think we need to create the next big thing to succeed, and we become frustrated when every single idea seems so inadequate. When I first had my twin boys, my sister and I–ever the budding sister entrepreneurs–thought of a baby gifting business, since both of us were awash in baby drool and diapers all day long.

But when we scanned the internet, there were already dozens of gifting sites just like ours. And they were pretty damn good. Motivation sapped, we hung up the idea after a few sketches and late-night brainstorming sessions. Besides, did we really think we were the only ones with this great idea?

When I think back on it, we were just too inexperienced to understand that precisely because there were so many companies with the same idea out there, ours was actually a good one. And in fact, thinking about it some more, many of the smashing success stories you read about are companies that simply improved on what others were doing:

  • Facebook: Remember Friendster or MySpace? Mark Z just made social networks better.
  • Microsoft: There were half a dozen operating systems already from IBM, Atari, and others. Bill Gates just made his better.
  • Starbucks: Coffee shops were everywhere (that’s why venture capitalist Alan Patricof declined to invest. Oops). Howard Schultz made his spot a little more comfy.
  • Apple: BlackBerry was already making a pretty good phone. Steve Jobs made his iPhone better.

Now that I’m starting a company of my own for real–no diaper ideas this time–I’m taking Kevin’s observation to heart. How do we make our site and network for professionals 10 percent better than what’s already out there? If people are already going to other sites for help with their careers, what can we do that’s different?

That’s exactly what our small team is focused on right now. However, trying to figure that out is not 10 percent harder, it’s 100 percent harder. It seems like an unfair mathematical equation–put in 100 percent of the effort for a 10 percent improvement, but when you’re trying to be the Kevin’s of this world, that’s the kind of math that adds up.

Steps To Take Every Friday

Follow This 4-Step Routine Every Friday

By Andrew Merle

Don’t make the mistake of treating Friday like any other workday.

Having a specific and intentional routine on Friday will set you up for a relaxing weekend and a successful following week.

Follow this 4-step process every Friday to maximize your productivity and peace of mind:

1. Block off your calendar for all of Friday afternoon

This means not scheduling any meetings or calls after 12 noon on Friday (trust me, your co-workers will thank you for this), and declining all invites unless they are absolutely critical (e.g. mandated by your boss).

With some open space on your calendar, now you will be able to close out the week on your own terms.

2. Spend 2+ hours working on unfinished top-priority tasks

If there are still any major outstanding items on your weekly to-do list — specifically ones that will cause anxiety and stress over the weekend — now is the time to tackle them.

Find a quiet place to work where you won’t be interrupted, and spend a couple of focused hours on these top-priority tasks, completing them or getting them into a good place before the weekend.

Once progress has been made against these big items, you can turn your attention to the little ones.

3. Spend 1 hour cleaning out your inbox

Scroll through your entire inbox for emails or calls that slipped through the cracks during the week.

If sending a response or giving a quick call back will only take a few minutes, do it right away.

Consider whether some of these items really need to be done at all. If they aren’t that important — and you will never actually get around to doing them anyway — just delete now and save yourself the stress of seeing them again.

Do make a note of any items that are important and require more time to complete, and will need to wait until the following week. It can alleviate pressure (and is a nice courtesy) to take a moment to quickly respond, saying you’ll get back to them with a more in-depth answer next week. This leads right into the next step.

*****************SPECIAL ANNOUNCEMENT****************** ***
Discover The Secrets to Overcome Overwhelm and Win the Work-Life Balance Struggle Once and For All

“It’s not about the hour you wake up, it’s about what you do with the hours that you are up. Whenever you start your day, start it with a powerful morning routine to get your mind right, then focus on your #1 priority for at least 15 minutes and win a victory that the world can’t take away from you no matter how crazy the rest of the day gets. You got this.” -Craig Ballantyne

Get the secrets to success today — for free

****************************** ****************************** **************

4. Write out your to-do list for the following week

With a clear understanding of where things are being left off with all big and little items, you can now prioritize what you will do the following week (and equally as important, what you will not do).

It is critical to take time on Friday to write out your to-do list for the next week. Your top priorities will be much fresher than trying to do this on Sunday night or Monday morning.

This will also give you the peace of mind to know that your top priorities have been captured on paper, and will enable you to hit the ground running the next week.

Limit your weekly to-do list to no more than 3–5 essential items.
And that completes the fourth step of the routine.

* I know I said this was a 4-step process, but there is a bonus step that might be most important of all.

5. Leave the office early

At this point in the day, you have made progress against your major projects, cleared out as many minor-but-necessary items as possible, and set yourself up for a successful week ahead.

With a highly-productive Friday afternoon in the books, it’s time to get out of the office early.

Even leaving at 4 or 4:30 p.m. will make your weekend feel significantly longer.

You deserve it!

About the Author: Andrew Merle writes about living well, including good habits for happiness, health, productivity, and success. Subscribe to his e-mail list at andrewmerle.com and follow him on Twitter.

Your Day

By failing to prepare, you are preparing to fail.” – Benjamin Franklin

 MARTIAL ARTS TRAINING

Planning Your Day

 Fiercelybeautifulblog.com

By Craig Ballantyne

Let’s face it. As someone who wants extraordinary results in every area of your life, there are always going to be obstacles in your way. Two of the most common are overcoming procrastination and keeping control of your daily schedule.

The good news is that we conquer both with one solution. And that’s simply by planning your day.

So let’s allay your fears and stresses about the seemingly complex task at hand. Planning makes success simple.

Don’t get me wrong, it doesn’t make success easy, but it makes it simple. There is a big difference between the two.

Easy means little effort. And we both know that success takes hard work. Simple means that the path to success has already been tread, and we just need to follow that path. But, of course, there’s a path that has been tread to the top of Mount Everest, too, and we know that isn’t easy.

All paths to success take planning. In our recent discussions about “Operation 2X,” our plan to help you achieve twice the results over the rest of the year, ETR Publisher Matt Smith said, “You cannot have a 2X day when you don’t plan. That includes planning kids/family activities. 2X happens only when you lead. It only happens when you’re proactive and are actually pushing things forward. 2X only happens when there is intention.”

So what does that mean?

You need to:

  •     Plan your day/schedule
  •     Block out your time for specific tasks
  •     Get ONE big thing done first thing in the morning for momentum
  •     Prioritize your to-do list
  •     Make a commitment to contacting the right people
  •     Eliminate unnecessary communication
  •     Avoid getting sucked into emails
  •     Set daily deadlines
  •     Stick to your schedule (this is where things often go wrong)
  •     Set up your environment for maximum productivity.
  •     Institute a strict sleeping schedule
  •     Surround yourself with competent people who can do some work for you.

Or you can say, “Oh, I don’t want to be that rigid. I want a flexible, spontaneous lifestyle.”

And that’s fine, but the fact is you’ll fail at almost everything you want to do in life. PERIOD.

Your choice.

You must have total control over your working conditions and those that can interrupt it. It must be made known that your work time is do-not-disturb time.

This will disappoint others but it will protect your time and is essential to your success. Make this decision. Separate work from play. Commit. Stay focused.

*****************SPECIAL ANNOUNCEMENT****************** ***
Discover The Secrets to Overcome Overwhelm and Win the Work-Life Balance Struggle Once and For All

“It’s not about the hour you wake up, it’s about what you do with the hours that you are up. Whenever you start your day, start it with a powerful morning routine to get your mind right, then focus on your #1 priority for at least 15 minutes and win a victory that the world can’t take away from you no matter how crazy the rest of the day gets. You got this.” -Craig Ballantyne

Get the secrets to success today — for free

****************************** ****************************** **************

Remember… you get freedom from structure.

You don’t get freedom from a 4-hour work week. That’s false freedom, or as your parents described it, “Laziness.”

So listen…

If you’re struggling with your schedule, go back and do a “time journal.” Then ruthlessly plan your work day.

The more work you can get done during work hours, the less time you’ll have to steal from your family, friends, fitness, and fun hobbies by working when it’s not “work time.”

That’s what is meant by getting more freedom from structure.

You can work hard a good many hours and still have a life. Most people don’t have a balance problem, they have a time-wasting problem.

You must find your Magic Time to get more done in less time.

You must also set an end to your day. Do a brain dump and then shut your working mind down. Go spend time with your family. Don’t answer email at all hours of the day. Set limits. Know what you should be doing at all times, and do it.

The more structure you have in your work day, the more you plan, the more you will accomplish — and the closer you will get to achieving a 2X day — and life.

Remember these words of wisdom from Dave Kekich:

“Cherish time, your most valuable resource. You can never make up the time you lose. It’s the most important value for any productive happy individual and is the only limitation to all accomplishment. To waste time is to waste your life. The most important choices you’ll ever make are how you use your time.”

So always be prepared. Plan ahead. If you do, and if you get focused, you can dominate your days and own your life in 2017.

If you need help, I’m your man.

Click here to discover how to work in-person with me on creating your Perfect Days

About the Author: Craig Ballantyne is the founder of EarlyToRise University and the author of The Perfect Day Formula. His straightforward, sometimes “politically-incorrect” advice has helped millions of people transform their lives both physically and financially. Craig’s secret weapons for success include his personal commandments, his 5 pillars, and his Perfect Life vision. Click here to learn more from Craig so that you can get more done, make more money, and live the life of your dreams.

Dare to dream

 


Dare to dream

Take a moment and dare to see in your mind’s eye the most breathtaking, rewarding life that you can image. Dream big!  Don’t let anything from your past stop you from this moment of seeing the richness that you know life can hold.

Create in your mind a world where your dreams do come true. See every detail and smell every scent of your own wonderful version of what you want out of life.

Now, take a moment, listen to your heart. Search your feelings about how peaceful the world you imagine for yourself would be. If you could spend your time doing precisely what you wish, how would the moments of your life be lived?

When you get in touch with your dreams, you breathe life into possibility. The more vividly you consider how you want your world to be, the more real and effective tools you will have for making it so.

Your dreams are the fuel that propels you to your destiny. Center your attention and your passion on your dreams daily. Keep your heart on that which is truly wonderful, beautiful, inspiring and joyful to you.

Dare to dream!